Together with our visitors

Mobility

Research shows that 60% of an event’s CO2 emissions come from transport, mainly visitor travel. That’s why it’s a top priority for our organization to make it as easy as possible for visitors to reach our venues in a sustainable way.

The STOP principle

At be•at, we follow the STOP principle as a guideline: Step, Tread, Open transport, Private transport - in that order. Today, we already take several measures:

A group of people gets off tram 2 and heads toward the exit of the metro station.

Waste management and reduction

Reusable cups

Several reusable cups branded with the be•at logo. The text on the cups reads: "Together we make sure the future generation can enjoy the best of live!"

In our arenas, we use reusable cups to help reduce waste and minimize our ecological footprint. When you order a drink at the bar, it will be served in a reusable cup. Afterwards, the cup can be returned in several ways: at the bar or in one of the designated bins located throughout the arenas.

Smart handling of cigarette butts

Cigarette butts on the ground are not only unsightly but also highly polluting. According to Tabakstop, cigarette butts account for nearly half of all litter.

To reduce the number of discarded butts, we installed ashtray tiles at the entrances and in the smoking areas around AFAS Dome and Lotto Arena, allowing smokers to easily dispose of their butts.

At Forest National, we work with the Luxembourg-based company MéGO!, which recycles collected cigarette butts into urban furniture. A small intervention with a big impact.

A pile of cigarette butts, a broken menthol e-cigarette, and other litter scattered on sand.

From paper towel to toilet paper

Three white and cyan Tork paper towel dispensers hang side-by-side on a gray tiled wall. In the middle dispenser, a towel is visible, sticking out from the bottom. In the right-hand dispenser, a small piece of paper is visible.

Forest National participates in the Tork PaperCircle program. In the visitor restrooms, used paper towels are collected in separate bins. These are then picked up and recycled into new paper towels and other tissue products. This way, we actively contribute to a circular loop.